SI: Top Ten Sony Insider Stories Of 2010

[Christopher]

2010 was an incredible year in many ways for Sony as a brand, its social media team and Sony Insider’s role in that circle.

Every year we like to share the top ten stories that received the most hits on the site. This year’s list is rather interesting because it signals to me Sony Insider, while it has great coverage of news, has also become an informative tool for consumers when they want to learn more (and purchase) Sony products. We also noticed that many stories from 2009 are still receiving healthy traffic.

I hope we can do an even better job of being a source of news, reviews and everything else Sony in 2011. We will be following up this post with another list of our favorite memories of 2010, and our thoughts on what Sony needs to do in 2011. Happy New Year!

Thanks for reading!

#10 – Sony Shows Off Prototype Flexible Electronic Paper Display

September 14th – Every year in Japan, Sony holds a special Dealer Convention that shows off the latest products and a glimpse of what is coming. The event, held this year in Shinagawa, Tokyo, has always been interesting as sometimes reveals products and prototypes that Sony hasn’t even announced yet. While the big focus at this year’s Dealer Convention was 3D products, there was also a small exhibit showing a very exciting development that could one day be used in future Sony Reader devices.

#9 – Sony Wearable Walkman NWZ-W250

April 12th – Sony Europe announced a new and improved Sony Wearable and Water Resistant Walkman in their W series. The Sony NWZ-W250 is actually water resistant, something that its cousin W202 has had issues with. You also get a new look, a new stand and of course Sony acclaimed superb sound. NWZ-W252 is offered in a 2GB of storage in the USA and 4 Gb to store your techno or whatever music you like to work out to.

#8 – Our leak of the new Sony Reader eBook devices

August 12th – The fall season in the USA always brings an update to Sony Reader devices, and we were the first to deliver concrete information about the new models – PRS-350 and PRS-650. Sony has been under pressure in the E-Book Reader product category as they face increased competition from rivals Apple (iPad), Amazon (Kindle), Barnes & Noble (Nook), and a hodgepodge of other companies.

#7 – Inside Job Movie Exposes The Truth Behind American Financial Crisis

August 24th – Inside Job is a documentary from Academy Award nominated filmmaker, Charles Ferguson (“No End In Sight”), and is the first film to expose the shocking truth behind the economic crisis of 2008. The global financial meltdown, at a cost of over $20 trillion, resulted in millions of people losing their homes and jobs. Through extensive research and interviews with major financial insiders, politicians and journalists, Inside Job traces the rise of a rogue industry and unveils the corrosive relationships which have corrupted politics, regulation and academia.

Narrated by Academy Award winner Matt Damon, the Inside Job “cost over $20,000,000,000,000 to produce.”