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SI: SonyStyle USA Website Launches New Slick Look

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Christopher

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I really have to give my hat off to the web developers and designers behind the look of SonyStyle’s new website for the USA. This is definitely the best SonyStyle website I’ve seen yet, in fact, its better than SonyStyle Japan’s website! It must be weird for the developers of the SonyStyle Japan website to see the USA version look so much more stylish and attractive, especially as its a Japanese company. Nonetheless, the new site is definitely in line with modern design, featuring large crisp pictures, lightweight but attractive flash implementation, and improved product/category displays. The color swatch used in this new site is very Sony – gradients of black and gray are everywhere. Blue, greens and other colors are used in small ways throughout the site to emphasize important details such as price or other important details. I love the new redesign, especially some of the splash landing pages such as this for the 11′ XEL-1 OLED TV.

The only thing I could possibly recommend for the site is:

  • a more promiment link to their blog
  • a lighter version of the site in case someone prefers a lighter color experience
  • the ability to click on master categories, such as when you click on Shop > Computers, why can’t I just click on Computers, etc? I understand I can click on a subcategory within that, but what if I want to click on the whole category?

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