I've got to admit it, the iPhone (ApplePhone, whatever they end up calling it thanks to Cisco Systems) looks spankingly gorgeous. If this is the direction that Apple and iPod are heading in then I don't think that Sony has a chance of catching up in this race now. As much as I love my A1000 I think that it's time to admit that Sony are now well outside of any position to become a dominant player in the DAP market, instead they've been relegated to the long list of also-rans against the iPod. Even Samsung is pumping out some super-sexy players nowadays and yet Sony still haven't even fitted a colour screen yet. Couple this with unhelpful (at the least) software and codec with no support from any other industry player and it's not hard to see why the shows over for them. Sony tried, failed and now it's time to pick up the pieces and go home. They need to regroup and now look at a way to leap frog all the competition in the market in a way that doesn't involve specialised formats, codecs or proprietary software. Sony have a sucky track record when it comes to proprietary tech, particularly recording media. MiniDisc, UMD, ATRAC, none of these have received the universal industry acceptance to establish them as anything more than a hobbyists plaything. I love Sony stuff, but they are losing this war. My money isn't going to Apple, but it isn't going to Sony unless something AMAZING happens. It's just sad that I don't think that Sony will manage it...