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Mika Nakashima (中島 美嘉) | 2004 Sony Walkman Campaign Posters

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Mika Nakashima (中島 美嘉) | 2004 Sony Walkman Campaign Posters

 

The Japanese singer Mika Nakashima was the "campaign character" for Sony Walkman in Japan in 2004 and featured on promotional materials for the launch of Hi-MD in spring of that year, together with the launch of the MZ-E630 in October 2004 and for the first Network HDD Walkman's. This is a collection of promotional posters, a store counter display card and the August 2004 Sony Walkman catalog.

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1 minute ago, BearBoy said:

Are these yours Richard? 
 

Interesting how, at that point in time, Sony were making MiniDisc, CD, Cassette and HDD Walkmans. 

Yes, these are all from my collection 🙂

Indeed, they still had one or two casette Walkmans. That catalogue has about 10+ pages of MD related Walkmans in it. When I get a moment I can upload the relevant pages if you are interested. 

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Did you used to live in Japan or somehow import them?
 

I’d definitely be interested if you can find the time to upload them. I recently bought something that was, I think, released in 2004. It’s not mentioned in any of the pages you’ve posted so far but I’d be interested to see if it’s in the catalogue somewhere. 

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47 minutes ago, BearBoy said:

Did you used to live in Japan or somehow import them?

I haven't lived in Japan (yet!), although it has always been a dream of mine. The posters I picked up from a seller on Mercari (basically a kind of online Japanese marketplace / flea market). The catalogue I think was from Yahoo auctions. In both cases there are specialist, so-called "proxy" sites that act as middlemen allowing overseas buyers to buy from domestic Japanese sources.

47 minutes ago, BearBoy said:

I recently bought something that was, I think, released in 2004. It’s not mentioned in any of the pages you’ve posted so far but I’d be interested to see if it’s in the catalogue somewhere. 

What was it? I don't have the catalogue in front of me now, but I did already scan the pages from the October 2004 catalogue which are essentially the same.

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12 minutes ago, BearBoy said:

It’s an MZ-N920. A blue one. I think it was one of (if not the?) last non HiMD machines Sony made. 

Absolutely correct - it came out in May 2004, just before the Hi-MD models. The MZ-E630 and E730 players which are also MDLP only came out in October 2004. Here's the page for the N920 from the October catalogue (it's the same in the August edition). 

 

 

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10 hours ago, Richard said:

That catalogue has about 10+ pages of MD related Walkmans in it. When I get a moment I can upload the relevant pages if you are interested. 

That would be really interesting @Richard!

Similarly do you have any catalogues etc for decks or maybe Hi-Fi MD systems?

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26 minutes ago, kgallen said:

That would be really interesting @Richard!

I'll see what I can do!

26 minutes ago, kgallen said:

Similarly do you have any catalogues etc for decks or maybe Hi-Fi MD systems?

I'll check, but I think the majority of mine are all Walkman related. I have a few Sony headphones catalogues and a whole bunch of other stuff relating to the 1999/2000 Sony "Red Hot" campaign featuring another Japanese singer Hikaru Utada. 

Having said that, there are dozens of old catalogues out there on Yahoo Auctions Japan - are there any particular years / periods / manufacturers you were interested in?

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7 minutes ago, Richard said:

Having said that, there are dozens of old catalogues out there on Yahoo Auctions Japan - are there any particular years / periods / manufacturers you were interested in?

I’m pretty boring - anything really on decks from 93 to 13! Sony would be the main interest, the only other MD stuff I have is Tascam. 

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33 minutes ago, kgallen said:

I’m pretty boring - anything really on decks from 93 to 13! Sony would be the main interest, the only other MD stuff I have is Tascam. 

Ok, will see what I can do! 😁 (most of my MD hardware is also Sony, apart from a couple of Onkyo components)

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15 minutes ago, Richard said:

Ok, will see what I can do! 😁 (most of my MD hardware is also Sony, apart from a couple of Onkyo components)

Wow! I’m concerned now I’ve triggered you into spending hard earned cash! 🙈Sorry!

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3 hours ago, kgallen said:

Wow! I’m concerned now I’ve triggered you into spending hard earned cash! 🙈Sorry!

Oh no worries about that, it's not like I need much triggering 😆 I'll keep an eye out for anything interesting and add it to my next shipment from Japan. Usually these kinds of things are not too expensive and if it's in the community's interest...

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21 hours ago, Richard said:

The MZ-E630 and E730 players which are also MDLP only came out in October 2004.

 

 

That’s my next (and probably last) intended portable purchase. I’ve only been able to find pretty expensive ones from Japanese sellers so far (so have to factor in the additional costs of importing). Will stay patient and keep them peeled though. I got lucky with my MZ-N920, another Japan only model (I think), and found one from a UK seller at a reasonable price eventually. 

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45 minutes ago, BearBoy said:

 

That’s my next (and probably last) intended portable purchase. I’ve only been able to find pretty expensive ones from Japanese sellers so far (so have to factor in the additional costs of importing). Will stay patient and keep them peeled though. I got lucky with my MZ-N920, another Japan only model (I think), and found one from a UK seller at a reasonable price eventually. 

 

I have the white E630 (as seen in the 3rd photo + pictorial to come in the future). They are not too hard to find, but relatively difficult to find in mint condition. The E730 has the HD Digital Amp. A bit scarcer now than the E630, but they do come up from time to time. 

 

On a semi-unrelated note, I remembered this: the MZ-E630 tv commercial featuring Mika. We did have this on the forum somewhere in a pinned thread together with the other Sony CM's, but the links are now dead I think.

 

CM Link

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